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Is your organization ready to build an SEO strategy and roadmap? In this short, 5-step video series, Matthew Margey, Search Consultant at Siteimprove, walks through how to build an SEO roadmap. 

The first stage of the SEO roadmap is around foundations and objectives and planning. So really understanding what you want to achieve before you implement an SEO strategy. It starts with asking yourself questions like: What is your company's goals and how could that tie in with SEO? Do you have the right resources in place? Do you have a budget to build a team? Watch the video to get the full scoop on creating your foundation and objectives.

Select here to watch Stage 2 - Situation analysis.